Hotel Marvel Brand Refresh
Next Chapter Creative proudly presents the brand refresh for Hotel Marvell, a premier destination nestled in the heart of Byron Bay.
This comprehensive overhaul aimed to elevate the hotel's identity, reflecting its core values of understated luxury, authenticity, and relaxation.
Welcoming. Bespoke. Relaxed.
The brand refresh for Hotel Marvell embraces these qualities, creating an atmosphere where guests can unwind in style and redefine relaxation.
Inspired by Byron Bay's serene beauty, the colour palette features Horizon Olive and Byron Sand, creating a refined and luxurious ambience that harmonises with the natural surroundings. Harlow Duo Serif headlines and Suisse Intl body copy ensure brand consistency and readability, while the imagery focuses on natural light and authenticity, capturing the essence of Byron Bay and highlighting the hotel's exquisite facilities.
Hotel Marvell now stands as a beacon of understated luxury, inviting guests to immerse themselves in a bespoke and relaxed environment. This brand refresh ensures a cohesive identity across all facets of the hotel, from the world-class cuisine at Bonito to the breathtaking mountain views from Horizon Rooftop Bar.
