Horizon Rooftop Brand Refresh
Next Chapter Creative is excited to unveil the refreshed brand identity for Horizon Rooftop Bar, an iconic venue under the Hotel Marvell umbrella.
This project enhances the bar's unique blend of local charm, bespoke luxury, and relaxed ambience.
Local. Bespoke. Relaxed.
The Horizon Rooftop Bar refresh embodies a seamless blend of local flavour and understated elegance, offering guests an unparalleled experience of relaxation and sophistication.
Inspired by Byron Bay's natural beauty, the Horizon Rooftop Bar colour palette features Horizon Blue and Byron Sand. Horizon Blue reflects serene skies and tranquil waters, while Byron Sand offers a grounding, soothing backdrop. Harlow Duo Serif headlines and Suisse Intl body copy ensure a cohesive brand presence, complemented by authentic imagery that captures the essence of Byron Bay and the inviting rooftop bar atmosphere.
Horizon Rooftop Bar's updated brand positions it as a premium, authentic destination. The refresh ensures a harmonious integration with the Hotel Marvell brand, delivering a consistent and elevated experience that invites guests to unwind and savour the local experience.
